With the launch of new tools and maker-focused initiatives, Dremel needed an updated web experience to support more visual and social content.
A focus on projects for all levels and giving users easy access to the ever-supportive crafting community allowed the new Dremel.com to become a constant resource for makers and those needing inspiration.
DUTIES
concepting, UX, web design
The homepage features large project imagery, intuitive product recommendations, and seasonally relevant content.
Categories allow the user to explore Dremel's wide variety of projects by interest and tools they own.
Project pages allow users of all skill levels to quickly jump in. Steps can be easily followed from the responsive mobile website as well.
Product pages offer both information and support to potential and current customers. Helpful accessory finders and kit information answered many questions that the previous Dremel website did not.